Race and Ethnicity in Advertising

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Materials at Rubenstein Library can be reserved for onsite use using the library website. Most of our collections are stored at the Library Service Center, our off-site repository. This means it will take us 2 full business days to retrieve and deliver your materials, so please remember to make your requests ahead of time!

For any further questions about the Hartman Center or help planning your trip to the Rubenstein Library, check out their website or contact:

Joshua Larkin Rowley
Hartman Center Reference Archivist
Email: joshua.larkinrowley@duke.edu
Phone: 1(919)-660-5833

Jacqueline Reid Wachholz
Director, John W. Hartman Center for Sales, Advertising, and Marketing History
Email: j.reid@duke.edu
Phone: 1(919)-660-5836

The John W. Hartman Center for Sales, Advertising & Marketing History is part of the David M. Rubenstein Rare Book & Manuscript Library at Duke University. Established in 1992, the Hartman Center holds an extensive collection of print and television advertisements, market research, industry reports, multimedia materials, and more, and facilitates the research of scholars and students interested in a diverse array of topics related to advertising and media.

This project seeks to showcase materials related to race and ethnicity in advertising in America. Focusing particularly on underrepresented racial and ethnic groups, this website serves as a research resource that highlights relevant materials through item and collection descriptions, images, and featured exhibits. Researchers interested in studying race and ethnicity in advertising can learn about and locate specific documents and collections by browsing this website. You can also find out how to search for related materials through our “Research Tips” page.

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Some materials and descriptions may include offensive content. More info